MY NY Donna Karan Eau de Parfum 100ml for Women

DKNY MY NY Donna Karan points out that Rita Ora stated that the new fragrance was "pure energy in a bottle." Images of dynamic New York, its streets and skyscrapers stand behind her in the advertising photo. The TV and print campaign were done at Times Square and are signed by photographer Francesco Carrozzini.

The new fragrance DKNY MY NY was developed by Trudi Loren in collaboration with IFF. Top notes of the composition provide a blend of raspberry, pink pepper and galbanum, followed by Egyptian jasmine, freesia and orris in the heart. The base encompasses patchouli Heart LMR, vanilla absolute, musk and ambergris.